The logic in Colossians 3:3 is clear: if you want to live a new life in Christ, you need to die to your old life. Becoming a disciple of Jesus will cost you! It requires that you deny yourself and put your desires as secondary—every moment of every day, in every aspect of your career, your family, your relationships, and your whole life. But this directive to die to yourself is not intended to deter you from following Jesus. The cost of not following Jesus is greater by far. In order to truly live the abundant life Christ offers you, you’ve got to die before you die.